the game needs to hold people mechanically first and foremost , so that they have enough thing's to do while they get into the community. currently we have 2 main systems in place that could do this. combat, and crafting, neither of which are fleshed out enough to be a main focus for players to get into.
combat: this tends to be what is probably the main draw, collect creatures, fight them, level them up, and feel a sense of progression as your account get's stronger with the more work you place into it. with the current player base, this is very difficult, they can collect creatures, an